At Legends of the Ball, Inc. (LOB, Inc.), we are dedicated to preserving and sharing the rich history of women’s basketball while celebrating the progress that continues to shape the game. With the launch of the Unrivaled League, we are witnessing an exciting new chapter—one that not only advances the sport but also pays homage to its historical roots.

The Historical Significance of 3-on-3 Basketball in Women’s Basketball

Before full-court, five-on-five play became the standard, three-on-three (3×3) basketball was a defining format in the women’s game. For decades, this style of play was the foundation for many female athletes, particularly during the early years of organized women’s basketball.

In the early-to-mid 20th century, six-player basketball (a variation of 3-on-3 on each half of the court) was commonly played in high schools and colleges across the United States, particularly in states like Iowa, Oklahoma, and Texas.

This format emphasized fundamentals, strategy, and skill development, shaping generations of women’s basketball players.

Even as the sport transitioned to the five-on-five game we know today, 3×3 basketball remained a staple in playgrounds, training regimens, and international competition, culminating in its inclusion in the Olympics in 2020.

Unrivaled: A New Era That Honors the Past

With Unrivaled’s 3-on-3, player-led format, the league is making a historic footprint by reconnecting with this foundational style of play. This isn’t just about innovation—it’s about honoring the legacy of women’s basketball and the trailblazers who paved the way.

By choosing 3-on-3 as its core format, Unrivaled:

• Highlights the skill and creativity that made early women’s basketball so dynamic.

• Creates an up-tempo, engaging experience that mirrors the style of play that once defined the sport.

• Pays tribute to the pioneers of the game, including the athletes of the Women’s Basketball League (WBL), who fought for professional opportunities in the late 1970s.

As a historically based nonprofit committed to educating and empowering future generations, LOB, Inc. proudly supports Unrivaled’s vision. We see this league as a bridge between the past, present, and future of women’s basketball, proving once again that the game continues to evolve while staying true to its roots.

Join Us in Celebrating This Moment

The Unrivaled League is not just a game—it’s a movement. It’s a bold statement that women’s basketball deserves new platforms, fresh perspectives, and a continued connection to its history. As Weeks 2 and 3 unfold, we encourage everyone to tune in, support, and celebrate this monumental moment in women’s sports.

At Legends of the Ball, Inc., we honor the game’s pioneers and champion the players shaping its future. The legacy of 3-on-3 basketball lives on—and Unrivaled is taking it to the next level.

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